Digital Storytelling

Jenny Kidd. Digital Storytelling at the BBC: the reality of innovative listening battle Digital Storytelling at the BBC: the reality of innovative interview participation Jenny Kidd, The University of Manchester Jennifer.kidd@manchester.ac.uk Digital Storytelling as a ad hoc multimedia normal emerged in the US in the nineties and involves the invention of short, often personal stories on industry amount softw are system and hardware in workshop environments. The form has been adapted for drill inwardly the BBC under the banner of take hold of Wales, and represents an innovative admission to audience participation and interactivity. Ultimately, Capture Wales workshops pick up members of the Welsh in the public eye(predicate) how to create their own television, and in so doing, disrupt the traditionalistic value chain of production. among 2002 and 2005, I carried out doctoral question at Cardiff University, Wales, which enter the history of the form, the reasoni ng rear the Capture Wales witnesss inception, and evaluated the impact of participation upon those population who contributed their stories. In presenting findings from the research, I intrust to spark discussion on the reality of utilising innovative sunrise(prenominal) approaches to audience engagement inwardly a Corporation that is at the same time learning to operate within a global media market.

creation: interactive and participatory media forms The confabulation surrounding the growth of and (both originative and financial) investment in hypothetic interactive media forms requires large-scale research and systematic enqu iry. This paper does not profess to provide ! such(prenominal) comprehensive analysis, but does look to locate and discuss the true interactiveness of one participatory media project instigated in the United estate by the British transmit Corporation (BBC), specifically the theme service in Wales, BBC Wales or BBC Cymru. Interactive media forms, and the level playacting field upon which their future trades, are said to usher in an...If you want to get a full essay, order it on our website: BestEssayCheap.com

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